Xbox’s 2026 reset: price cuts, brand reboot, Project Helix—and a summer showcase to prove it
Xbox cuts Game Pass prices, revives the Xbox brand, confirms Project Helix, and lines up Forza, Fable, and Gears ahead of the June 7 showcase.
Xbox cuts Game Pass prices, revives the Xbox brand, confirms Project Helix, and lines up Forza, Fable, and Gears ahead of the June 7 showcase.
New Xbox chief Asha Sharma cuts Game Pass prices, rebrands Microsoft’s gaming arm as “Xbox,” and maps a back-to-console reset in her first 60 days.
Xbox retires the “Microsoft Gaming” name, cuts Game Pass prices, details Project Helix, and doubles down on multi‑platform in a sweeping 2026 reset.
Xbox Series S in 2026: higher MSRP, sharper cloud streaming, and a stronger lineup keep Microsoft’s tiny console relevant—at least until Project Helix arrives.
Xbox lays out Project Helix, rolls out Xbox Mode on Windows, and doubles down on Game Pass value after 2025’s price hike.
Microsoft unveils Project Helix, the next Xbox that will play both Xbox and PC games, with more details expected at GDC 2026.